UPDATED: So the Little Shop of Tories isn't good enough for you anymore, huh?

by kadyomalley on Tuesday, August 18, 2009 2:44pm - 49 Comments

Before joining forces with PMO to mock ITQ’s on-the-fly spelling abilities, Colleague Wherry points out a fascinating tidbit of news from Winnipeg Free Press Ottawa bureau chief Mia Rabson.

Unsatisfied, it seems, with carpet-bombing currently enemy-held territory with ten percenters, the Conservative Party has gone and hired itself  one of those newfangled new media firms — a Manitoba-based one at that. The Mars Hill Group, the Free Press reports, “will be helping individual Conservative MPs and Senators make personal, customized videos”, and that according to the website,  the first — starring everyone’s favourite prime-time-political-broadcaster-turned-senator and “longtime party supporter” Mike Duffy — is slated to “start hitting inboxes this fall”.

Oddly, the announcement — which was prominently displayed on the site last week  – seems to have vanished, for some reason, but luckily, the original text is still available, courtesy of  Google cache.

mhg

Why is was removed is, alas, a mystery — and if ITQ can find out, she’ll let you know.

UPDATE: As it turns out, she can, and did — scroll down for an explanation of sorts from Mars Hill.

But what she’s really curious about is what this means for the denizens of the Little Shop of Tories — the sprawling, 17,000 square foot compound in Ottawa’s east end of which the party was so proud that, on two separate occasions, they flung open the doors to reporters to show off the vast array of state of the art multimedia wonders housed within.

Armed with every conceivable electoral amenity, from an in-house broadcast studio to a sea of flat-screened monitors set up for voter outreach and candidate support, it was supposed to be the future of  political campaigning in Canada. Of course, as it turned out, even the promise of bearing witness to the dawn of a new generation of electioneering wasn’t enough to get those same reporters to show up at 6am every morning to watch Jason Kenney deliver whatever the message of the day happened to be, but still. It was darned impressive, and — let’s be honest, here — provided us all with considerable entertainment, some of which was even intentional, during the last election.

But now, we find out that the party is planning to outsource something that you’d think the masters of the pixelverse out on Lancaster Road would be able to do in their sleep? Unless spamming the inboxes of hapless party supporters with cunningly “personalized” video clips of Mike Duffy is trickier than it sounds, which is distinctly possible, of course. Still, while she may have cheerfully savaged the Little Shop’s handiwork in the past, she also looks forward to doing so in the future. Which is why, in this instance, ITQ will be rooting for the home team. Don’t make her whip up a batch of “Save The LSoT” t-shirts.

Oh, and one more note, on a related issue: While ITQ appreciates the categorical — even vaguely threatening — denial from PMO spokesman Dimitri Soudas on his party’s possible involvement in what she’s taken to referring as “London Calling”, she must point out that, strictly speaking, it’s not his job to comment on behalf of the Conservative Party. Back in the day, that sort of thing would have led to all sorts of tongue-clucking from the opposition — and the press — over using government resources for party business. Then again, since  as far as she knows, they still haven’t filled the Sparrow’s nest over at CPC HQ, so it’s possible there just isn’t anyone currently employed by the party who is allowed to talk to the media. Still, it’s sloppy — and next time, someone might actually call y’all on it.

UPDATE: ITQ just got off the phone with Tammy Wood, executive assistant with the Mars Hill Group, who confirmed that the announcement — which, she says, was posted by a “junior writer” before getting “signoff” — was, indeed, removed due to inaccuracies. “We did misspeak with some of the comments on Mike Duffy as  a ‘long-time party supporter’,” she told ITQ. “We needed to get that fixed.” She won’t say whether an amended version of the announcement will return to the site in the future, noting only that the company “regularly rotates releases,” and wasn’t willing to say whether the party had contacted the firm about the announcement. In fact she referred that, and all other questions about the contract back to the party.

EVEN UPDATEDIER: Mia Rabson, the Free Press reporter who broke the story in the first place, checks in with an update of her own.


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  • http://intensedebate.com/people/zamprelli4731 Zamprelli

    Duffy = "longtime party supporter"

    So that's official now?

  • Dot

    Creativity can't be purchased off the shelf at Future Shop or the Sony Store.

  • http://intensedebate.com/people/Silly_Walks Silly_Walks

    Seriously – what is with the 10 percenters? I got one yesterday from Jay Hill. I live in London, ON. That's f#cked up.

    • Randy

      I got one from Stephen Harper here in Winnipeg today trying to bring up the Coalition fear mongering again. Man oh Man.

    • Linda

      Sorry Silly Walks but I get them all the time from Liberals in Toronto and I live in B.C. so I guess that's f#cked up as well would't you say.

      • http://intensedebate.com/people/Silly_Walks Silly_Walks

        Why would you assume i would find that any more tasteful?

  • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

    So Mr. Soudas, in his email to you, wrote: "The Conservative party or government did not send these letters about Mr. Ignatieff." Should he have simply said: "The government did not send these letters about Mr. Ignatieff"? What would be the point? Of course the government didn't send them. I'm not sure it's fair criticize Mr. Soudas for including the words "Conservative Party".

  • ottawajeff

    Does Feschuk know about this?

  • http://www.intensedebate.com/people/Crit_Reasoning Crit_Reasoning

    So Mr. Soudas, in his email to you, wrote: "The Conservative party or government did not send these letters about Mr. Ignatieff." Should he have simply wrote: "The government did not send these letters about Mr. Ignatieff"? What would be the point? Of course the government didn't send them. I'm not sure it's fair to criticize Mr. Soudas for including the words "Conservative Party".

    • http://intensedebate.com/people/KadyITQ KadyITQ

      Actually, the quote was in the Canadian Press article — according to the first iteration of the story, the reporter contacted the party for comment, but had not yet gotten a reply. But even if the question had been worded as you suggest — which I doubt it was, since no one would ask whether it was the government that sent it out — and the query was directed at PMO — which it shouldn't have been, since — again — this is party business — the answer should have been that PMO does not comment oin party operations. Period. Yes, I know nobody actually seems to care about that rule anymore, but I occasionally like to point it out.

      • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

        Ah. Thanks for clarifying.

    • http://bigcitylib.blogspot.com bigcitylib

      Wurstlin Group's behind it. I have no real evidence other they're the guys Tories hired to do the TV stuff. Yet that is what I believe.

      • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

        Common sense suggests otherwise. Imagine how stupid and risky it would be for a political party to engage a marketing firm to send out anonymous mailings from London to reporters.

        I still think that an eccentric individual probably sent those envelopes. The whole thing is just too wacky.

        • http://intensedebate.com/people/KadyITQ KadyITQ

          You may well turn out to be right; hopefully, eventually we'll find out. (Yes, ITQ is still on the case, but there's not much to work with, and her usual Conservative (and otherwise) sources seem similarly baffled.) For the record, though, there's nothing particularly sinister about the London Calling gambit — I mean, it's not against the law, and it's not morally or ethically objectionable to the point that a party would have good reason not to want to be associated with it. It was just silly.

          • Dot

            I do know a guy who was a Marine Colonel who cares about foreign capitals and brown envelopes . Allen Weh, the former chair of the New Mexico Republican Party

            Fits all your facts :)

        • Mulletaur

          Yeah, I agree. May even be a disgruntled former BBC staff member who just took a personal dislike to Iggy. It happens.

      • http://intensedebate.com/people/OntarioTown OntarioTown

        Pobably – looks what's going on in the US – health care protesters yelling and screaming and trying to drown out those with questions – the GOP denies involvement BUT old operatives of the GOP have formed groups to do it.

  • officerfarva

    Duffy = the original iqualuit.

    • kenneth colombo

      YA – BUT … that's only because of physical attributes. Some areas of the physique are difficult to reach when one has a tendency to portliness.

  • http://www.intensedebate.com/people/Crit_Reasoning Crit_Reasoning

    So Mr. Soudas, in his email to you, wrote: "The Conservative party or government did not send these letters about Mr. Ignatieff." Should he have simply said: "The government did not send these letters about Mr. Ignatieff"? What would be the point? Of course the government didn't send them. I'm not sure it's fair to criticize Mr. Soudas for including the words "Conservative Party".

  • Tammy
  • Dot

    If truth be told, he took a five minute leave of absence to compose the email.

  • http://intensedebate.com/people/M_A_N M_A_N

    Hmmm…when your job is being done by outside consultants, that does not bode well for your future.

    Especially when your job is delivering video-snippets to a friendly audience.

    Is it Conservative party Cutback time?

    • Dot

      They tried hiring Dion's cameraman, but he was busy.

  • Anon

    spamming the inboxes of hapless party supporters with cunningly “personalized” video clips of Mike Duffy is trickier

    Would Duffy fit in an inbox?

    • Richard

      Nope. And apparently he doesn't fit in the war room, either. A design oversight, perhaps. Duffy needs wide open spaces, hence the relocation to Winnipeg for much of the media work.

    • officerfarva

      Dude, Duffy IS the inbox!

  • anonymoose

    I would think that it makes more sense and would be a lot more efficient by utilizing a company who already has a "unique" technology instead of trying to re-invent the wheel and spending money when it is not needed. it is no different than a general contractor hiring a sub-contractor. it must really be slow in the nation's capital for this to be a story. But I think we see how slow it is in summer out there by Mr. Brown's comment yesterday upon his retirement form Canada Press "…for the first time in 30 years I don’t have to invent things to write about in the summer, when there’s nothing to write about and if we were smart, we’d all keep our mouths shut and let people take a vacation.” Indeed

    • Hanging Out

      I have a piece of advice: if you truly want a summer break from federal politics you should avoid reading blogs with give away titles like "Inside the Queensway".

      • noreply@telus.net

        occasionally, Ms. O'Malley comes up with something substantive, and I don't want to miss out. Summer political stories are like the end-of-season events on the PGA Tour…..John Daly called them "fluff stuff" I believe….kind of interesting to watch, but no where near as gripping as any of the "majors". Golf junkies, political junkies…hard to unplug from either. You just hope that there is a point at the end of the day. After reading this, I was actually surprised that Kady didn't comment that the LSoT didn't build their own computers, write their own operating software for the computers, and create their own hydro facilities to power the place. I just thought it was a pretty weak story. Call me when the headline reads "Iggy uses hand tools, builds own House of Commons with only 77 seats."

  • tobyornottoby

    Hey those are stamps on the envelopes, meaning … you got it … DNA!

    Now we just put the DNA info into one of those crime computers (AFIDS or NSAIDS or something, I'm not the one who plays a crime tech on TV) and get a picture of the perp on the screen in 30 seconds?Does Macleans have one of those?

    • http://intensedebate.com/people/IanBC IanBC

      DNA evidence can be faked you know.

  • http://intensedebate.com/people/OntarioTaxpayer OntarioTaxpayer

    I receive these 10%ers from all parties where I live….more frequently from the Liberals then anyone else…actually got pone today from Rodger Cuzner…according to the Gov site, he is the MP from Cape Breton-Canso, and I live in Eastern Ont…..two weeks ago I got one from Good old Jack himself. My MP is Pierre Lemieux….They should be only allowed to paper their own ridings!

  • http://intensedebate.com/people/Savant Savant

    The Mars Hill group yanked the notice from their page since they never should have posted it to begin with. Sure they may have been excited about it, but you do NOT post info about your clients UPCOMING ad campaigns. I don't care who the client is, the idea is the ad campaigns should be kept private until they are released. That was a rookie mistake on the part of Mars Hill Group.

    • http://intensedebate.com/people/KadyITQ KadyITQ

      The toothpaste was out of the tube as soon as the Freep story came out. Yanking the announcement just gives it a little more life.

      • http://intensedebate.com/people/Savant Savant

        Oh I agree, they were cooked the second the story broke, and it may give the story a bit more life. However, I suspect someone in the firm was given a stern lesson on company policy for this kind of thing. The Tories may be having second thoughts on using this firm when the firm made such a rookie mistake on the outset.

    • cam

      yes a rookie mistake. Way to go Conservative Party, you hire rookies!

  • http://intensedebate.com/people/Wascally_Wabbit Wascally_Wabbit

    If tghey send ME anything that features Humpty Duffy – I swear I'll vote twice for ABH…

  • http://www.intensedebate.com/people/Wascally_Wabbit Wascally_Wabbit

    If they send ME anything that features Humpty Duffy – I swear I'll vote twice for ABH…

  • Anon

    "“We did misspeak with some of the comments on Mike Duffy as a ‘long-time party supporter’,” she told ITQ. “We needed to get that fixed.”

    Heh.

    • Herb

      "Misspeak" my ass and foot!

      Using a Chretienism and blaming a junior writer gets this CPC campaign off to a flaming start. Keep it up, Harperites.

  • wilson

    'Mike Duffy as a ‘long-time party supporter’
    and so this is one of those scarey Conservative ideologies?

    Because Liberals only appoint media persons to the Senate who are not long time Liberal supporters?…ha

  • cam

    Tories. Can't. Do. Anything. Right.

  • http://intensedebate.com/people/Jack_Mitchell Jack Mitchell

    "Mars Hill" = "Areopagus," read into it what you will.

    • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

      Is there a connection between the Greek Ares and the Roman Mars, besides the war god thing?

      • http://intensedebate.com/people/Jack_Mitchell Jack Mitchell

        The origins of both are quite obscure, but their only link seems to be the fact that they were both the main war gods by the time the Romans and Greeks got around to equating their pantheons. Mars is sometimes thought to (also / originally) be a vegetation god, though there's not a lot of evidence for that compared to his being the Italian war god. In Italy he was second only to Jupiter and very "civic"; in Greece he wasn't hugely important (the local patron god could double as the main war god, e.g. Athena at Athens is in part a warrior goddess) and he was wilder and less "civic" (e.g. his temples were on the edge of town, not in the main square).

        • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

          Thanks for the excellent explanation. (I've never thought about the old gods in terms of civics and temple placement before). Great to have you back, Jack!

    • Brad Shaw

      I think you should look at the connection between Mars Hill Group and Mars Hill: http://www.marshill.org/believe/

  • Brad Shaw

    "I would think that it makes more sense and would be a lot more efficient by utilizing a company who already has a "unique" technology instead of trying to re-invent the wheel and spending money when it is not needed." After looking at this particular firm's experience, I can't see what "unique" technology they possess. "VideoBridge" is an open source platform (cheaper for sure…). Here is the info for your techies: http://www.dorfwiki.org/wiki.cgi?VideoBridge/Besc…
    And just to scare you a little: http://www.vlab.ca/CameraSurveillance.html ( VideoBridge Control Center is a highly scalable application that allows local or remote management of any CCTV system, from anentry-level system with small number of cameras, to a large installation with several hundred cameras. VideoBridge Control Center links the benefits of VideoBridge compression and transmission technology
    with IndigoVision's unique Networked Video Recorder (NVR) to
    provide a complete solution for digital CCTV.
    Any sequence of recorded video can be analysed and a motion graph
    timeline displayed. This timeline can then be used for navigation of the
    recorded footage and to quickly identify sequences of interest. Using a simple grid overlay areas to watch or
    ignore in the scene can specified before searching. ÎControl Centerâ also
    provides a list of times that significant motion occurred in the sequence. All these tools provide the user with simple, yet powerful tools for searching long sequences of recorded video.

    VideoBridge ÎControl Centerâ Software provides the full functionality of the most sophisticated analogue management systems, plus such features as remote viewing from anywhere, multiple views of the same camera, user authentication, audit trail and secure camera access at a fraction of the price of analogue systems. )

    I am going to keep my curtains closed.

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