What happened, Michael?

As Ignatieff sinks in the polls, Liberals are trying to figure out what’s gone wrong

by Aaron Wherry on Friday, October 23, 2009 11:40am - 103 Comments

What happened, Michael?“Would you like some soup, sir?”

Maybe this is tawdry, just another offering to the morning papers and evening news. Or maybe this is public service. Maybe it’s exactly what he should be doing, helping his fellow man, setting an example. Either way, this is politics.

“Would you like a little soup, sir?”

It’s 11:20 on the morning of Thanksgiving Sunday. Michael Ignatieff, in a white apron, is standing behind the counter at the Shepherds of Good Hope mission in Ottawa, a 20-minute walk from Parliament Hill. Men and women of various ages and in varying states file past. Behind them, three photographers click away. Ignatieff is ladling tomato and squash soup into small bowls. To his right, his wife, the exuberant former publicist Zsuzsanna Zsohar, scoops vegetables.

“Soup’s pretty good,” he says, “it’ll warm you up.”

A woman at the door, relentlessly chipper, is assuring each person who enters that the photographers won’t be taking pictures of their faces. One man isn’t willing to take her word for it and rather forcefully warns the photographers to stand down while he files past. It is the end of perhaps the worst week of Michael Ignatieff’s political career so far. His poll numbers have never been worse, his doubters have never been louder. And in the middle of this, he looks uncomfortable.

“Would you like some soup with that, sir?” he asks.

Ignatieff stays for an hour and 14 minutes, until every person is fed. He lingers awhile to talk with the staff and then he has to go. A week later, sitting at a table just off the dining room at Stornoway, the leader of the Opposition’s official residence, he tries to explain the look on his face. He acknowledges the awkwardness of the cameras. But his answer is long. He wants to explain himself fully.

“What’s so puzzling about this recession is that it’s largely invisible. But you go to a line like that and you suddenly see that it’s not just the usual street people, it’s a lot of other people who don’t know how they got there, that are shocked that they’re there, and I was shocked for them, I guess that that was my reaction,” he says. “Shocked is not quite the word, but just, it really hits you. In the same way that in Thunder Bay it hits you. On Thursday morning we were in a lumber mill that’s been closed for two years and the superintendent comes down every day just to make sure it hasn’t been broken in. Brand-new machinery standing idle. And you see something on the guy’s face that really hits you.”

He is not yet done on this. “The great thing about politics is you get to see the country raw and unplugged. You get to see things that most other Canadians don’t see,” he says. “You get to live your country’s life. So, I haven’t had the greatest autumn, but it’s an unforgettable experience and a positive one, in the sense that it deepens your sense of what your country is and what it’s going through.”

So here is Michael Ignatieff in October 2009. He is putting himself out there, listening, learning and talking it out. He is trying to understand all there is to understand about the country he hopes to lead and he is trying to help that country understand him. He is attempting to lead a party weighed down by history into the future. The questions are numerous, the opinions are plentiful and even Liberals are struggling to understand. But the onus remains entirely his.

Three years ago, he appeared smiling on the cover of this magazine beside the question of the moment: “Are you good enough for Michael Ignatieff?” Ten months into his tenure as Liberal leader, the question is now inverted: is Michael Ignatieff ever going to be good enough for us?

It has been a bizarre 10 months—from last winter’s prospect of prime minister Stéphane Dion to this fall’s reinvention of Prime Minister Stephen Harper as Ringo Starr in a Beatles cover band featuring Yo-Yo Ma. Through the spring, Ignatieff’s Liberals were ascendant. By summer, they had stalled. And through the fall, they have wilted. They now sit as much as 15 points behind the ruling Conservatives. “It’s very bad,” says EKOS pollster Frank Graves. “I don’t think it’s permanent or indelible or irreparable, but it’s very bad.”

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  • Kendall

    What went wrong?! They chose as leader a man that couldn't be bothered to spend most of his adult life in Canada!!!

  • http://intensedebate.com/people/Jack_Mitchell Jack Mitchell

    "We are moving at lightning speed" is the funniest line of the day.

  • http://intensedebate.com/people/frenchie101 frenchie101

    I saw the nanos poll.Ignatieff has failed to connect with the people, but even the party itself seems to be in perma disarray.

  • Anon Lib

    Dude,

    It's a big country and there's very few Canadians who get a sense of it as a whole. Being leader of the a political party would give you a pretty unique opportunity to travel all across it and meet Canadians from all walks of life.

    As for your comment "He should have been a Canadian all along.". He HAD been a Canadian all along Einstein. You don't stop being Canadian when you work abroad.

  • ryan

    Why do politicans continue to do these commical photo shoots?Everyone, I mean everyone who knows anything about politics knows that this is horrible attempt at….well whatever he is trying to accomplish by getting his picture taken. I doubt the people who needed the service cared at all that the leader of the opposition was dishing it out for them.
    Instead Ignatieff makes himself look even worse in front of the cameras.
    I still have not me a voter in this country who has been persuaded by these types of political stunts, meant only for political gain.

  • http://intensedebate.com/people/Laurence_Miall Laurence_Miall

    I think the Liberals struggle with three big problems. Number one is the void of a coherent vision for Canada which has been apparent since Trudeau left office. Chrétien did a good job with his steady-hand-at-the-tiller routine, but a major “vision thing” is needed and Ignatieff clearly doesn’t have it (simply saying you have vision doesn’t make it so!). Number two is the Sponsorship Scandal. I think it still haunts this party, especially now that allegations of corruption are swirling around the Sponsorship Scandal’s epicentre here in Quebec. Sure, different levels of government are implicated, but it’s still the Liberal “brand” involved in a lot of this. Liberals need to shake their self-made image of being the Natural Governing Party and old-time cronyism. The world has changed and they have not. The last problem is Ignatieff himself. Far more so than with Dion, one can say “Not a Leader.” Threatening an election nobody wants? It doesn’t get more out of touch than that. I fervently believe Canadians would embrace the Liberal Party, but only if it gets its house in order.

  • AnnieS

    The press conducted a total witch hunt on Ignatieff. For weeks and weeks it was run down Ignatieff and never question anything the conservatives did. I resented this totally and I don't even vote liberal.

    • http://intensedebate.com/people/hollinm hollinm

      Iffy and the Liberal party are the authors of their own crticisims. This man comes back to Canada after a 34 years absence helps throw the Lib leader under the bus and then gets himself with the help of the elites in the party appointed leader. He had no political experience and certainly has no political experience. There is no evidence he can lead a man band let alone a poltiical party and a country. He has made many political blunders since becoming leader and clearly was not in touch with the mood of the Canadian people. I could go on and on but the point is the media now sees the emperor has no clothes and they are simply pointing that out so that Canadians can see it for themselves. Harper has been attacked personally for years and so to think a faux American can simply show up and become PM is simply naive in the extreme.

  • http://intensedebate.com/people/Crit_Reasoning Crit_Reasoning

    You nailed it, Dot!

  • Mike

    It's the sense of entitlement that boggles my mind. Ignatieff and the whole LPC act like 38% of Canadians suffered collective brain injuries in the last election, and that's the reason Harper won. What the hell! We should be voting LPC because they're SUPPOSED to be our government! For gosh sakes Iggy – come up with some policies and take a stand on something! Give us a reason to vote for you.

  • anon

    This article is too long. What happened, Michael? Allow me to summarize:

    "WE DON'T LIKE YOU."
    - The people of Canada.

    • http://intensedebate.com/people/Thwim Thwim

      Hey, you know, you could say that about every single political leader.
      Not ONE of them got a majority of Canadians saying they were liked.

  • Rob

    I was a Liberal supporter. However, since Dalton McGuinty's blatant lies and the introduction of HST I will no longer support this party!

  • Ottawa, ON

    He looks uncomfortable both in the soup kitchen and as leader of the Liberal Party. The smile is phony and people know it. He talks like a visitor, he doesn't know what Canada is about and where it should go. Why would he?

    I agree, he and the party underestimated the intellegence of the Canadian people.

  • delford t louis

    there is something brewing….

  • http://intensedebate.com/people/Thwim Thwim

    Yes, let us avoid having educated people lead us, surely that way leads to a society prepared for the challenges of tomorrow.

    Given recent results, I suggest we start with those that have economics degrees.

  • http://intensedebate.com/people/Thwim Thwim

    Yes, he ignored us so much he received a Canadian Governor General's award for a book about Canada.

    Meanwhile, Harper is off in foreign countries saying that Canada is "second-tier socialistic country, boasting ever more loudly about its economy and social services to mask its second-rate status," and "a Northern European welfare state in the worst sense of the term"

  • http://intensedebate.com/people/Thwim Thwim

    Yes, all 37% of Canadians.
    A good chunk of them were saying they want MORE of the hugely expensive programs.

  • http://intensedebate.com/people/Thwim Thwim

    What happened? Just look at the comments here.
    What happened is that the conservatives put out the negative advertising and uncritical Canadians took it in and started parroting it back to each other.

    Sorry folks, we might like to think of ourselves as paragons of critical thought but the truth is, the negative advertising worked. Harper's money went through the television stations into the mush on top of our necks — and for a lot of people, it stuck there.

    And now they're not even getting the facts right. Out of Canada, yes. Canadian Citizen — all along. Doesn't know about Canada? Just wrote friggin' books about it and was the go-to guy for several American stations when they wanted background info about Canada.

    • RDB

      No worries, Thwim, just as soon as Ignatieff figures out how to communicate the reason that Harper’s wrong, the negative advertising will cease to work. What you’re suggesting is something like Dion’s “poor me, blame Harper” routine which was frankly beneath him. No, if Ignatieff and the Liberals want to win, the responsibility is THEIRS. Crybaby antics will just play into their opponents hands.

      • http://intensedebate.com/people/Thwim Thwim

        Yeah, do some research into marketing.

        They've already shown that attempting to correct a negative first impression generally only reinforces that first impression. All you can do is present a different impression and hope it has enough stick that it overwhelms the first one.

        Now I'm not arguing that Ignatieff is doing a decent job in defining himself — and he needs to. But what's happening here is in the lack of that, Harper's party has used negative advertising to present a definition of him and lazy and gullible Canadians have taken up that definition without actually using that cholesterol they store in their skull.

        • RDB

          Thank you for the clarification. Were this, I dunno, Chretien or Trudeau, we’d see a more effective alternate impression then.

  • Wayne

    The party is at war with itself. Rae wants to be prime minister and be darned if he’ll let the czar or a quebecer stand in his way.

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