Good for businesss: Corporate Social Responsibility report 2010
By macleans.ca - Monday, June 14, 2010 - 3 Comments
Our second annual survey of companies in Canada that prove it pays to have a conscience
For many successful companies, corporate social responsibility (CSR) is no longer just a boardroom buzzword, but a key to business. So, for the second year in a row, Maclean’s has partnered with Jantzi-Sustainalytics, a global leader in sustainability analysis, to present the country’s Top 50 Socially Responsible Corporations.
While the reasons each company was selected vary—from Gildan Activewear donating more than half a million dollars to Haitian relief efforts, to Loblaw’s commitment to acquiring all of its seafood from sustainable sources by 2013, to Nike making World Cup jerseys for nine national teams out of bottles found in landfills—the underlying goal is the same: make the world a better place. As well as the Top 50 list, which begins on page 42, we look into how CSR might help with major PR problems, like BP’s oil spill, and whether the recession made the business world any less socially responsible.
-
Top 50 Socially Responsible Corporations
By macleans.ca - Monday, June 14, 2010 at 9:00 AM - 28 Comments
These companies have made doing good a big part of their business
Click on a company name for more details:
Adidas Group
Ballard Power Systems Inc.
BCE Inc.
BMO Bank of Montreal
BMW
Brookfield Properties Corp.
Cascades Inc.
Catalyst Paper
CIBC
Dell Inc.
Direct Energy
Enbridge Inc.
Gap Inc.
General Mills Inc.
Gildan Activewear Inc.
H.J. Heinz Company
Honda
Hewlett-Packard Company
HSBC
IBM Corp.
ING Group
Intel Corp.
JPMorgan Chase & Co.
Kinross Gold Corp.
Loblaw Companies Ltd.
L’Oreal
Manulife Financial.
McDonald’s Corp.
Nexen Inc. .
Nike Inc.
Nokia
Oracle Corp.
Puma
RBC
Rio Tinto-Alcan
Scotiabank
Sony Corp.
Stantec Inc.
Starbucks Corp.
State Street Corp.
Sun Life Financial
Suncor Energy Inc.
Talisman Energy Inc.
TELUS Corp,
TD Bank Financial Group
TransAlta Corp.
Transcontinental Inc.
Volkswagen
Westport Innovations Inc.
Xerox Corp.For the related article and methodology, The Jantzi-Maclean’s Corporate Social Responsibility Report 2010 click here.
-
As the Globe turns
By Anne Kingston - Thursday, July 9, 2009 at 3:40 PM - 12 Comments
The Globe and Mail came up with a plan for surviving the newspaper revolution. It didn’t include its editor.
Phillip Crawley is standing in his downtown Toronto office showing off the Globe and Mail of the future, which looks very much like the Globe and Mail of the present—only smaller and somewhat shinier. This is the 18-inch-wide by 21-inch-deep prototype of a new format slated for rollout in the fall of 2010. The Globe’s CEO and publisher is particularly stoked about the new capacity to run colour on coated stock where desired, reflected by the many mocked-up high-end ads, among them a full page for the jeweller Tiffany & Co., whose serene blue background portends a lucrative oasis in the parched advertising landscape. Finally, he says, the Globe will be able to offer advertisers heat-set colour with the timeliness of a daily 24-hour deadline, rather than the weeks required by magazines: “That’s a significant advantage.”So captivated was Crawley by the technology that he signed an 18-year, $1.7-billion printing deal with Transcontinental Inc. in August 2008, minutes before the economic downturn decimated advertising sales and 24-hour news cycles were replaced by Tweets. In the current print media landscape the commitment seems a high-stakes gamble by the self-anointed “Canada’s National Newspaper”—either the 21st-century equivalent of investing in state-of-the-art buggy technology at the turn of the 20th century or a shrewd counterintuitive vision of how people will still want to read news two decades hence.
The news about newspapers of late has been bleak. Earlier this month, the New York Times Co., beset by losses, hired Goldman Sachs to sell the Boston Globe, which it acquired in 1993 for US$1.1 billion. The money-losing San Francisco Chronicle, with whom Transcontinental signed a 15-year printing contract in 2006, is on the brink of being shut down or sold. Respected outlets such as the 146-year-old Seattle Post Intelligencer and 150-year-old Rocky Mountain News have shifted operations completely online. In late May, the Newspaper Association of America gathered top executives in Chicago to share ideas about how to preserve traditions of newsgathering in a digital age. Last week, the association reported that newspapers are increasingly being read online, a platform they have yet to figure out how to monetize: the number of unique visitors to U.S. newspaper websites grew 10 per cent in the first three months of 2009 compared to the same period in 2008. (Similar statistics aren’t available for Canadian newspapers but anecdotal reports suggest a similar trend.) Continue…

















